What changed
Summary
Page content was edited
Structured data changed
{'@context': 'https://schema.org', '@graph': [{'@type': 'Organization', '@id': …
→
{'@context': 'https://schema.org', '@graph': [{'@type': 'Organization', '@id': …
Twitter card (twitter:creator) changed
@seoyls
→
@https://x.com/seoyls
Content edits
addedremoved
我们经常会碰到一篇文章写了很多内容,密密麻麻集中在一起,哪怕分行分段落也是不够清晰,这时候就要我们用好H标签来增加文章的可读性。这对我们做谷歌 SEO优化非常重要。
那么,什么是H标签?H标签(Heading Tags)就是网页里用来定义标题层级的标签,主要包括
了解H1标签的定义及作用,学会检测和优化H1的唯一性,并掌握其他H标签的合理应用,提升网站的SEO效果。
H1标签对SEO的影响
明确页面主题,H1 是整个页面的核心标题,用来告诉搜索引擎和用户“这个页面是关于什么的”。
搜索引擎优化 (SEO):搜索引擎会优先抓取 H1 内容作为页面内容的主要参考,包含关键词的 H1 有助于页面在相关搜索中的排名。
用户体验:为访问者提供清晰的页面方向,让他们快速理解页面的主题。
H1标签的特点
唯一性:每个页面只能有一个 H1 标签,多个 H1 会让搜索引擎难以判断页面主题。
语义化:H1 是 HTML 语义化的重要部分,有助于搜索引擎更好地理解页面结构。
字体默认较大:在未定义 CSS 样式的情况下,H1 通常会显示为页面中最大的文字,用于突出显示。
检测H1标签唯一性的方法
查看网站标题,如以下文章 Astra
右键标题或者最大字体,点击检查(直接F12也可以),查看是否有H1 Class代码形式。
右键任意地方,检查或者F12,CTRL+F,输入<H1>查找看是不是只有一个,一定要加尖括号。
查看源代码,ctrl+F输入class H1,只有一个就是正确的。
如何设置H1标签
1.Astra主题默认页面标题为H1
2.外观-自定义-全局-字体样式-标题排版
3.Elementor编辑器,直接拖动标题元素到指定区域,在标题编辑里面设置H1
4.Seo插件,例如Rank Math Seo,在SEO分数里面查看标题是否含有主关键词。
H1-H3标签的最佳实践
在H1,H2,H3标签中都含有主关键词,围绕主关键词做长尾。H4-H6不赘述,只要层次清晰即可。
独立Google SEO专家,ylsseo.com创始人,基于Google专利、IR与API Leak解读排名机制,中文SEO启蒙第一人。曾服务wps.com
Technical details — raw field changes
| Field | Kind | Before | After |
|---|---|---|---|
| twitter.twitter:creator | scalar | "@seoyls" |
"@https://x.com/seoyls" |
| jsonld | scalar | [
{
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"@graph": [
{
"@id": "https://www.ylsseo.com/#organization",
"@type": "Organization",
"logo": {
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"@type": "ImageObject",
"caption": "YLSSEO",
"contentUrl": "https://www.ylsseo.com/wp-content/uploads/cropped-ylsseo-logo.png",
"height": "512",
"inLanguage": "zh-Hans",
"url": "https://www.ylsseo.com/wp-content/uploads/cropped-ylsseo-logo.png",
"width": "512"
},
"name": "YLSSEO",
"sameAs": [
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]
},
{
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"@type": "WebSite",
"alternateName": "鸭老师SEO",
"inLanguage": "zh-Hans",
"name": "YLSSEO",
"publisher": {
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},
"url": "https://www.ylsseo.com"
},
{
"@id": "https://www.ylsseo.com/wp-content/uploads/2024/12/H1-tags.jpg",
"@type": "ImageObject",
"caption": "H1标签指南",
"height": "350",
"inLanguage": "zh-Hans",
"url": "https://www.ylsseo.com/wp-content/uploads/2024/12/H1-tags.jpg",
"width": "850"
},
{
"@id": "https://www.ylsseo.com/h1-tag-guide/#breadcrumb",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"item": {
"@id": "https://www.ylsseo.com",
"name": "首页"
},
"position": "1"
},
{
"@type": "ListItem",
"item": {
"@id": "https://www.ylsseo.com/seo-tutorial/",
"name": "谷歌SEO教程"
},
"position": "2"
},
{
"@type": "ListItem",
"item": {
"@id": "https://www.ylsseo.com/h1-tag-guide/",
"name": "优化H标签提升页面排名技巧"
},
"position": "3"
}
]
},
{
"@id": "https://www.ylsseo.com/h1-tag-guide/#webpage",
"@type": "WebPage",
"breadcrumb": {
"@id": "https://www.ylsseo.com/h1-tag-guide/#breadcrumb"
},
"dateModified": "2026-04-13T16:24:22+08:00",
"datePublished": "2024-12-09T10:53:02+08:00",
"inLanguage": "zh-Hans",
"isPartOf": {
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},
"name": "优化H标签提升页面排名技巧 \u0026ndash; 鸭老师SEO",
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},
"url": "https://www.ylsseo.com/h1-tag-guide/"
},
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"@id": "https://www.ylsseo.com/h1-tag-guide/#author",
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},
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"sameAs": [
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"https://www.reddit.com/user/duckseo"
],
"worksFor": {
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}
},
{
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"@type": "BlogPosting",
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"author": {
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},
"dateModified": "2026-04-13T16:24:22+08:00",
"datePublished": "2024-12-09T10:53:02+08:00",
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"headline": "优化H标签提升页面排名技巧 \u0026ndash; 鸭老师SEO",
"image": {
"@id": "https://www.ylsseo.com/wp-content/uploads/2024/12/H1-tags.jpg"
},
"inLanguage": "zh-Hans",
"isPartOf": {
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},
"mainEntityOfPage": {
"@id": "https://www.ylsseo.com/h1-tag-guide/#webpage"
},
"name": "优化H标签提升页面排名技巧 \u0026ndash; 鸭老师SEO",
"publisher": {
"@id": "https://www.ylsseo.com/#organization"
}
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]
},
{
"@context": "https://schema.org/",
"@type": "CreativeWorkSeries",
"aggregateRating": {
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"bestRating": "5",
"ratingCount": "1",
"ratingValue": "5"
},
"name": "优化H标签提升页面排名技巧"
}
] |
[
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"@context": "https://schema.org",
"@graph": [
{
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"@type": "Organization",
"logo": {
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},
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},
{
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"inLanguage": "zh-Hans",
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},
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{
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"@id": "https://www.ylsseo.com",
"name": "首页"
},
"position": "1"
},
{
"@type": "ListItem",
"item": {
"@id": "https://www.ylsseo.com/seo-tutorial/",
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"@type": "ListItem",
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},
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"dateModified": "2026-04-13T16:24:22+08:00",
"datePublished": "2024-12-09T10:53:02+08:00",
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] |
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